14 Sep 2023
Marketing and PR

Social Media and Fake News in the 2016 Election

In the information era, data is a commodity whose value will soon surpass that of gold. This is already evident from the high price personal data, especially health records of high-profile individuals, fetches on the...

Words: 710

Pages: 4

Views: 183

14 Sep 2023
Marketing and PR

How to Improve Your Sales Efforts

Compass Airlines advertises for an opening in an ambassador position, which is also advertised by Daymon Interactions for their Virginia Beach Branch. Compass Airlines points out to a number of skills required for...

Words: 313

Pages: 1

Views: 38

14 Sep 2023
Marketing and PR

Business Banking SEO Campaign

Jetta's target market segment was the middle-class who were above 25 years and were at the onset of their careers and thus had no time to watch television, hence the need to shift from traditional models. Twitter was...

Words: 497

Pages: 2

Views: 53

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14 Sep 2023
Marketing and PR

Marketing and Sales Business Processes

How a business treats its customers determines whether it achieves success. Firms that have established proper customer management procedures achieve success while those that give little attention to their...

Words: 412

Pages: 1

Views: 90

14 Sep 2023
Marketing and PR

The Impact of Social Media on Consumer Engagement Behavior

Setting the Stage Social media is a common term in the current world that has attracted billions of users globally. The study by Oh et al. (2017 ) explores social media's impacts on a consumer engagement...

Words: 1088

Pages: 4

Views: 129

14 Sep 2023
Marketing and PR

Resources for Innovation

Resources for Innovation The resources which must be managed for planning innovation include ideation, collaboration, implementation, and value creation (Weiss, Hoegl & Gibbert, 2013). Ideation requires the...

Words: 315

Pages: 1

Views: 97

14 Sep 2023
Marketing and PR

Comparison between Airbus and Boeing Companies

Comparison between Airbus and Boeing Companies Introduction In recent years, the aircraft business has been on the rise, and manufacturing companies have also continued to emerge as the industry grows. The...

Words: 1159

Pages: 4

Views: 397

14 Sep 2023
Marketing and PR

How Smartphones Affected the Flip Phone Market

How Smartphones Affected the Flip Phone Market The flip phone is a type of phone that folds twice into two parts supported by a hinge. The flip phone was first introduced into the market by the Motorola Phone...

Words: 2967

Pages: 10

Views: 372

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14 Sep 2023
Marketing and PR

Differences in Online Word Processing

Google Docs enables smart editing, and usually, it brings one’s document to life. It is a type of styling tool which helps one in formatting paragraphs and text. All the links, fonts, drawings, and images in google...

Words: 528

Pages: 2

Views: 110

14 Sep 2023
Marketing and PR

Theories of Strategic Communication

The on-product campaign display link ensures that the ad is customizable, the interests of the association, and publicity is maintained by managing the association's public relations. In this case, advertising is...

Words: 1269

Pages: 4

Views: 233

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