14 Sep 2023
Marketing and PREffective Branding Strategy
Coca-Cola is a beverage company that uses ads to create awareness of its
products and also introducing new products into the market. Coca-Cola uses ads
as one of its media in an advertisement. The ad used by Coca...
14 Sep 2023
Marketing and PRVerizon Fios Internet: Speeds from 200 Mbps to 940 Mbps
Verizon faces challenges like poor customer experience and stiff competition
from other service provider companies like AT & T. Therefore, to remain
relevant and survive in the industry, Verizon needs to restrategize...
14 Sep 2023
Marketing and PRMarketing Lessons I Learned from T-Mobile
Introduction
T-Mobile is a company that sells mobile Internet service, video, and social
media, which are also its main products that are on demand. The company has
been successful in the industry and has been able...
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14 Sep 2023
Marketing and PRMarketing and Public Relations Aspects of Business
A company's marketing professionals or department's significant tasks are
building and growing the brand with their clients. Sometimes the brand name is
the cause of a company's success. According to Kozlenkova et...
14 Sep 2023
Marketing and PRStakeholders Relevant to the Process of Adoption
he process of stakeholder buy-in entails the initial step towards the
involvement of the key decision-makers in the project process in a bid to
attain agreed consensus on their needs that are linked to the direction...
14 Sep 2023
Marketing and PRThe Weather Company: Creating Consumer Apps That Leverage Its Data
Factors Leading To Development of the App
The article highlights on why there was a need to develop an app that
leverages data. The App was developed as response to the fact that he
population was shifting to mobile...
14 Sep 2023
Marketing and PRUltimate Escapes: Target Market, Promotional Messaging and Communication Tools
Ultimate Escapes is a prime resort located in Oahu, Hawaii. The resort is
nestled on the northern shore of Oahu. The location is serene and the
experience associated with the resort is more akin to a dream that...
14 Sep 2023
Marketing and PRAT&T Pricing and Competitive Advantage
2
AT&T Pricing and Competitive Advantage
AT&T's pricing model has put the company ahead of its competitors for the
longest time. The firm offers unlimited data plans that are almost free as
compared to other...
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14 Sep 2023
Marketing and PRWhat Would You Do? - The Ultimate Guide to Making the Right Choice
Making business decisions should always be guided by a company’s prescribed
set of values and code of ethics. Business ethics is an extension of moral
philosophy, which is essential in the creation of a culture of...
14 Sep 2023
Marketing and PRSocial Media Marketing Campaign
Social Media Marketing Campaign
Introduction
Social media provides an invaluable and cost-effective avenue for new
marketers to conduct marketing campaigns. Before the advent of social media,
the concept of...
