14 Sep 2023
Marketing and PRNew Model of Solar Power Driven Car Dubbed ‘Eco-247’ Unveiled
Tesla intends to roll out a new model of a solar power driven car dubbed
‘Eco-247’ for the mass market. Given the increasing concerns about climate
change, the company thinks that an environmentally friendly means of...
14 Sep 2023
Marketing and PRDefinition, History and Origin of Greenwashing
In this course, learners have been introduced to various concepts concerning
consumer behavior. These concepts have been presented with the goal of
equipping learners with the insights and skills that they need to...
14 Sep 2023
Marketing and PRCoca Cola London 2012 Olympic Campaign
Coca Cola London 2012 Olympic Campaign
At the 2012 Olympic Games, Coca-Cola’s strategy was to appeal to the young
customers by making use of the engraved social infrastructure of the event,
where the entire world...
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14 Sep 2023
Marketing and PRHow to Refine Your Search Results
Success Evaluation
In evaluating Nike’s new product’s success, key performance indicators (KPIs)
would be helpful. KPIs are the best tool in making decisions regarding the
success of a product or business. A key...
14 Sep 2023
Marketing and PREffective Marketing Communications in the Car Industry
=In business, the customer's profile and behavior are significant because it
allows an organization to identify the goods and services that best suit the
target customers. An organization needs to create platforms to...
14 Sep 2023
Marketing and PRThe Role of Social Media Influencers in Public Relations and Marketing
The recent surge in social media usage has resulted in a shift in public
relations and marketing practices ( Navarro et al., 2020) . Today, a majority
of individuals spend most of their time on online platforms...
14 Sep 2023
Marketing and PROnline Video Analysis on Market Research
Online Video Analysis on Market Research
Summary of “What’s is Marketing research” video
The video is all about what is marker research whereby it begins by describing
the process or steps that are involved in...
14 Sep 2023
Marketing and PRExploitation and Exploration Organizational structure
Exploitation and Exploration Organizational structure
Part 1: Background
In business management, exploration insinuates that the company in question
conducts a comprehensive search of the entire sample space to...
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14 Sep 2023
Marketing and PRUse of Technology and Social Media in Advertisement
In the recent past, the advertisement of technology has played a significant
role in today's business world as it has brought effectiveness. Advancement in
technology has managed to bring about changes in the...
14 Sep 2023
Marketing and PRSports and Sponsorship: How to Make Them Work for Your Business
Sports sponsorship is an important aspect that boosts sports and ensures that
there is an achievement of success in revenue collection while at the same
time, maintain the sporting talent in the environment. An...
