15 Sep 2023
Marketing and PR

How to Create an Effective Marketing Strategy in 2021

Marketing strategy defines the life or the death of a business. The key to success in marketing of a product mainly lies in the selection of a marketing strategy that is the messages used, the timeliness of the...

Words: 328

Pages: 1

Views: 84

15 Sep 2023
Marketing and PR

Segmentation Analysis for Mobile Grocery Store

Market segmentation plays a critical role in position a product or service in the market. Segmentation entails focusing on a specific section of the target market. This will involve tailoring the commodity in order...

Words: 270

Pages: 1

Views: 117

15 Sep 2023
Marketing and PR

Communicating Using Social and Digital Media

Communicating Using Social and Digital Media Discussion 1 Part 1 Technological advancements and digitalization in the contemporary world have made the integration of the use of social media into people’s...

Words: 1392

Pages: 5

Views: 398

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15 Sep 2023
Marketing and PR

E-commerce Industry - Statistics & Facts

Amazon is the most prominent leader in the e-commerce industry. Although the e-commerce market is still evolving, Amazon has adopted the newest technologies that make customers comfortably shop online. It utilizes...

Words: 287

Pages: 1

Views: 115

15 Sep 2023
Marketing and PR

Social Media as a Marketing Tool for New Balance Company

According to Paquette, (2013) on social media, the number of American citizens spending time on social media is three times more than those who read emails. Of more significance is the fact that 70% of social media...

Words: 584

Pages: 2

Views: 76

15 Sep 2023
Marketing and PR

Creating a Brand Extension for Apparel Brands in H&M Group

H&M is a fashion and design group that meets the needs of its consumers through well-established brands such as COS, Cheap Monday, Other Stories, Weekday, Monki, H&M, Arket, and H&M Home (H&M, 2018). H&M Company has...

Words: 1314

Pages: 5

Views: 57

15 Sep 2023
Marketing and PR

Strategies, Risks, and Mitigations in the Parking App Companies

1 Strategies, Risks, and Mitigations in the Parking App Companies Inadequate parking areas in urban places and organizations that offer services to many people, such as universities, government agencies,...

Words: 1094

Pages: 3

Views: 163

15 Sep 2023
Marketing and PR

Who Uses Personal Care Products?

Who Uses Personal Care Products? A crucial component in relationship marketing is consumer behavior analysis, which centers on exploring the role played by customers across different aspects. Fundamentally, consumer...

Words: 1277

Pages: 4

Views: 388

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15 Sep 2023
Marketing and PR

How to Conduct a SWOT Analysis for Your Business

Organizations may use their mission objectives as marketing tools. Organizational missions are essential navigational tools within company operations. By definition, organizational mission refers to the main...

Words: 1367

Pages: 5

Views: 252

15 Sep 2023
Marketing and PR

Social Pics Help Retailers Get Real

Cespedes, Dougherty, and Skinner draw their research from extensively published business journals besides their experience. Cespedes is a senior lecturer in Business Administration at the Harvard Business School,...

Words: 2033

Pages: 5

Views: 52

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