17 Sep 2023
Marketing and PR

Using Information to Drive Marketing Decisions

Q1. Discuss your use of marketing research to be used to gather information on present or potential customers. Which forms of marketing research would be best in gathering consumer information relating to the...

Words: 979

Pages: 2

Views: 416

Importance of Data-Driven Organizational Decision-Making

The reading this week is about the importance of data in the process of decision-making in an organization or any other set up in the society. Before any decision is made, data is collected from the area of...

Words: 319

Pages: 1

Views: 91

17 Sep 2023
Marketing and PR

Cross Cultural Marketing

Cross Cultural Marketing Introduction In the present globalized world, targeting global consumers entails various tasks rather than focusing in website translation. Numerous international organizations portray the...

Words: 1812

Pages: 6

Views: 376

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17 Sep 2023
Logistics

Sustainability Strategy | What is Sustainability?

Corporate development is achieved through definition and implementation of effective strategies that cover both long-term and short-term objectives. For companies to be able to develop a sustainable plan, there is a...

Words: 857

Pages: 3

Views: 106

Decision to Open a New Retail Store: Positive and Negative Effects

Cloud 9 Inc.’s decision to open a new retail store has positive and negative effects on its accounts. In the long run, the business will experience increase in market share, advertising opportunities, and gain...

Words: 765

Pages: 5

Views: 244

Workplace Violence and Aggression

In an organization, there are work related issues that affect the employees. One of the most notorious of all is the workplace violence and aggression. Workplace violence remains a common daily occupational risk and...

Words: 703

Pages: 2

Views: 100

Human Resource Management at McDonald's

In its quest to become a leading fast-food outlet globally, the McDonald's Corporation has realized the need to promote its human resource management to achieve better customer satisfaction. The company's mission is...

Words: 1082

Pages: 3

Views: 265

Developing Business Ideas and Models

There are various places one can get or develop a business idea. First, a person may identify a problem and try to come up with a solution. Such a scenario becomes an idea that can become a profitable venture. In the...

Words: 994

Pages: 3

Views: 333

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Ford Motor Company's Cash Flow Statement

The cash flow statement is a vital report that explains a firm’s cash and cash equivalent inflows and outflows within a given period. Unlike the balance sheet, the cash flow statement represents the individual...

Words: 607

Pages: 2

Views: 51

How the Internet of Things is Transforming Business

Internet of things, big data, and augmented reality used in the Facebook platform play a vital role in their advertisement. Facebook challenges involve revolutionizing its large number of customers and gaining trust...

Words: 797

Pages: 3

Views: 88

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